The goal of the PSSD Advisory Board is helping improve the quality of the Master of Science in Product Service System Design


The “PSSD Advisory Board” is an initiative of the Direction of the Master of Science program in Product Service System Design and of the Direction of the School of Design of Politecnico di Milano. Its aim is to provide non-binding strategic advice to the master programme, with particular regard to the interpretation of today designer skills and the identification of opportunities and expectations of the job context, in order to better define the profile of the graduate student and therefore of the training programme the master provides.

Therefore, PSSD Advisory Board on the one hand is aimed at supporting the teaching staff at Polimi to understand what companies, design agencies and other design related organisations are requiring from young graduates, and, on the other, thinking and promoting together with the School fresh opportunities for students, during their academic career (workshops, projects, internships, etc.) and afterwards (real job positions).

By creating a community of interest around the Master Degree, the PSSD Advisory Board aims to support overall a better training that is up-to-date, centred on the requests of the market but also capable of proposing new visions for future design professionals.

Aleggiani Daniela Brand and Corporate Communications. Secretary-General 3M and Fondazione 3M
Alessi Chiara Design Consultant – Journalist and Design Critic Self employed
Arcari Cristian HR manager Leroy Merlin
Aricò Marzia Head of Insight Livework
Attoma Giuseppe Founder Attoma
Barcucci Sabina Design consultant Self employed
Bartolomeo Matteo President BASE; Make a Cube
Boiano Raffaele Co-founder Fifth Beat
Boni Gianluca Vice President IMPRIMA Spa
Broadbent Stefana Founder Clean Web
Buzzini Dario Design consultant IDEO
Capuani Michele Co-Founder and President EXSTRA
Castellini Lorenzo Founder Future Fond
Carmi Stefano Group Design & Architecture Director Autogrill
Carraro Carlo President H Farm Edication
Cibic Aldo Founder Cibic&Partners
Colombo Federico Director of Development and Corporate Relations Politecnico di Milano
Confalonieri Alessandro Head of Service Design Doing
Curtolillo Pietro Customer Experience Design Manager Generali
Di Liberto Fabio Brand Director ISKO – Sasko textil
Edelman Jonathan Visiting professor Hasso Plattner Institute
Favini Cristina Strategist and Manager of Design Logotel
Ferradini Maria Cristina Managing director Fondazione Vodafone
Ferri Giordana Executive Director Fondazione Housing Sociale
Gabellieri Gioia Scientific Director Il Giardino delle immagini.
Galasso Sergio Co-founder Itinerari Paralleli
Girotii Enrico Head of Design Digital Accademia – H-Farm
Grillo Antonio Head of UX/Service Design Digital Entity – NTT Data Italia
Hasuike Makio Founder Makio Hasuike & Co
Jégou François Director Strategic Design Sceanarios
Ligi Chiara Co-founder and Project Lead Film Live Association
La terza Valentina Head of Programme BASE Milano
Loparco Gianluca Digital Transformation Leader Deloitte Digital, Milano
Lou Yongqi Dean College of Design and Innovation, Tongji University
Mainieri Marta Founder Collaboriamo!
Mango Carlo Managing director Cariplo Factory
Manzini Ezio President DESIS Network
Marelli Ilaria Founder Studio Marelli
Marinoni Elena Head of Trend Research NextAtlas
Masserdotti Alessandro Co-founder – Interaction/service designer – UX designer – CTO Dot dot dot
Mattei Maria Grazia Director MGM digital /MEET
Mattiazzi Enrico Board Member Capital Venture
Morace Francesco President Future Concept Lab
Morganti Ilaria R&D and Project Manager Mare Culturale Urbano
Nannini Marco President and CEO Impact Hub
Pais Ivana Professor Università Cattolica – Trailab
Peretti Griva Pier Paolo Partner MIDA Counseling
Pratesi Costanza Head of Environmental Sustainability and External Relations FAI Fondo Ambiente Italiano
Pierandrei Fabrizio Founder and Partner Pierandrei Associati
Riva Marco Partner Open Incet
Rogel Liat Founder and president HousingLab
Ronchi Marco CEO Twig Agency
Ruggieri Lorenzo Design Manager at H-Farm;  CEO and Founder NARAI H-Farm / NARAI
Samorè Francesco Secretary-General Fondazione Bassetti
Saracino Francesca Head Career Service Politecnico
Sergio Fabio Regional Design Director, EALA Fjord
Sgaragli Fabio Open & Social Innovation Manager Fondazione Brodolini
Tajani Cristina Councillor for Labour Policies, Economic Development, Commerce and Human Resources, Municipality of Milano Comune di Milano
Thorsteinsson Sigurdur Partner – Chief Creative Officer Design group Italia
Tralli Lidia Service Design Lead Fjord
Vanderbeeken Mark CEO Experientia
Vidari Federico Senior Digital Consultant Antreem
Vignoli Matteo Assistant Professor University of Modena and Reggio Emilia
Vitali Daniele Partner & Strategist Spark Reply
Zappalorto Marco Director Nesta Italia